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GEMA Shop – Specialist retailer for heating technology, spare parts and system technology
GEMA Shop – Specialist retailer for heating technology, spare parts and system technology

Privacy policy

1) Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about how we handle your personal data when you use our website. Personal data is all data with which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is GEMA Sanitär - und Heizungsgroßhandel GmbH, Anhaltinerring 17, 39439 Güsten, Germany, Tel.: 039262 8787 0, E-Mail: verkauf@gema-net.de. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 When you use our website for information purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to the page server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our website visited
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

3.1 Amazon Web Services

For hosting our website and displaying the page content, we use the system of the following provider: AWS EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg

Data may also be transferred to: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA

All data collected on our website is processed on the provider's servers. We have concluded an order processing contract with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties. 

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

3.2 Shopify

For hosting our website and displaying page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider that ensures the protection of our visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

3.3 AWS-CloudFront

We use a content delivery network from the following provider: AWS EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg

This service enables us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 (1) lit. f GDPR. We have concluded a data processing agreement with the provider that ensures the protection of our visitors' data and prohibits unauthorized disclosure to third parties.

Data may also be transferred to: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

3.4 Bunny

We use a content delivery network from the following provider: BUNNYWAY d.o.o., Dunajska c. 165, 1000 Ljubljana, Slovenia

This service enables us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 (1) lit. f GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of our visitors' data and prohibits unauthorized disclosure to third parties.

3.5 Cloudflare

We use a content delivery network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 (1) lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of our visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision of the European Commission.

3.6 imgix

We use a content delivery network from the following provider: Zebrafish Labs Inc., 423 Tehama St., San Francisco, CA 94103. USA

This service enables us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 (1) lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of our visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision of the European Commission.

4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e., small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device for a longer period and enable the storage of page settings (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.

If personal data is also processed by individual cookies we use, the processing is carried out in accordance with Art. 6 (1) lit. b GDPR either for the performance of the contract, in accordance with Art. 6 (1) lit. a GDPR in the case of consent given, or in accordance with Art. 6 (1) lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contact

5.1 Shopify Inbox

This website uses the live chat system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

The processing of personal data transmitted via the chat is carried out either in accordance with Art. 6 (1) lit. b GDPR, because it is necessary for the initiation or performance of a contract, or in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the effective support of our site visitors.
Your data transmitted in this way will be deleted, subject to any conflicting statutory retention obligations, once the matter in question has been conclusively clarified.

In addition, further information may be collected and evaluated for the purpose of creating pseudonymized usage profiles using cookies, which, however, do not serve your personal identification and are not merged with other data sets. If this information is personal, the processing is carried out in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by adjusting your browser settings accordingly. In this case, the functionality of our website may be limited.
You can object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future.

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

In the case of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

5.2 Tidio

This website uses a live chat system from the following provider: Tidio Poland Sp. z o.o., Wojska Polskiego 81, 70-481 Szczecin, Poland

The processing of personal data transmitted via the chat is carried out either in accordance with Art. 6 (1) lit. b GDPR, because it is necessary for the initiation or performance of a contract, or in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the effective support of our site visitors.
Your data transmitted in this way will be deleted, subject to any conflicting statutory retention obligations, once the matter in question has been conclusively clarified.

In addition, for the purpose of creating pseudonymized usage profiles, further information may be collected and evaluated with the help of cookies, which, however, does not serve your personal identification and is not merged with other data sets. Insofar as this information relates to a person, the processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by appropriate browser settings. In this case, however, the functionality of our website may be limited. You can object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

5.3 TidioChat (Tidio Ltd.)
On this website, anonymized data is collected and stored using technologies from Tidio Ltd., 220C Blythe Road, W14 0HH, London, Great Britain (www.tidiochat.com) for the purpose of web analysis and operating the live chat system to answer live support requests. Usage profiles can be created from this anonymized data under a pseudonym. Cookies may be used for this purpose. Cookies are small text files that are stored locally in the cache of the site visitor's internet browser. The cookies enable the recognition of the internet browser.
The data collected with TidioChat technologies will not be used to personally identify the visitor of this website without the separately granted consent of the data subject and will not be merged with personal data about the bearer of the pseudonym. To avoid the storage of TidioChat cookies, you can set your internet browser so that no more cookies can be stored on your computer in the future or already stored cookies are deleted. However, disabling all cookies may result in some functions on our websites no longer being able to be executed. You can object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future by sending us your objection informally by email to the email address stated in the imprint.
We have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

5.4 Yalst

This website uses a live chat system from the following provider: Visisoft OHG, Kröpeliner Str. 21, 18055 Rostock, Germany

The processing of personal data transmitted via chat is carried out either in accordance with Art. 6 (1) lit. b GDPR, because it is necessary for the initiation or performance of a contract, or in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the effective support of our site visitors.
Your data transmitted in this way will be deleted, subject to any conflicting statutory retention periods, once the matter in question has been conclusively clarified.

In addition, further information may be collected and evaluated for the purpose of creating pseudonymized usage profiles using cookies, which, however, do not serve your personal identification and are not merged with other data sets. Insofar as this information relates to a person, the processing is carried out in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by adjusting the browser settings accordingly. In this case, the functionality of our website may, however, be restricted. You can object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

5.5 Judge.me

For review reminders, we use the services of the following provider: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

Solely on the basis of your explicit consent in accordance with Art. 6 (1) lit. a GDPR, we transmit your email address and, if applicable, other customer data to the provider so that they can contact you with a review reminder by email.

You can revoke your consent at any time with effect for the future, either to us or to the provider.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

In the event of data transfer to the provider's location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

5.6 Own function for online appointment scheduling
We process your personal data in the context of the online appointment scheduling provided. You can see which data we collect for online appointment scheduling from the respective input form or the appointment query for scheduling. If certain data is necessary to carry out an online appointment, we mark it accordingly in the input form or in the appointment query. If we provide you with a free text field in the input form, you can describe your concern in more detail there. You can then also control which additional data you wish to enter. The data you provide is stored and used exclusively for the purpose of scheduling the appointment. When processing personal data that is necessary for the performance of a contract with you (this also applies to processing operations that are necessary for the implementation of pre-contractual measures), Art. 6 (1) (b) GDPR serves as the legal basis. If you have given us consent for the processing of your data, the processing is carried out on the basis of Art. 6 (1) (a) GDPR. Consent granted can be revoked at any time by sending a message to the controller named at the beginning of this statement.

5.7 WhatsApp Business

You have the option to contact us via the messaging service WhatsApp of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called "Business Version" of WhatsApp.

If you contact us via WhatsApp in connection with a specific business (for example, a placed order), we store and use the mobile phone number you use with WhatsApp and – if provided – your first and last name in accordance with Art. 6 (1) (b) GDPR to process and respond to your request. On the same legal basis, we may ask you via WhatsApp to provide additional data (order number, customer number, address, or email address) in order to assign your request to a specific process.

If you use our WhatsApp contact for general inquiries (for example, about the range of services, availability, or our website), we store and use the mobile phone number you use with WhatsApp and – if provided – your first and last name in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient and timely provision of the requested information.

Your data is always used only to respond to your request via WhatsApp. There is no disclosure to third parties.

Please note that WhatsApp Business gains access to the address book of the mobile device we use for this purpose and automatically transfers telephone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. To operate our WhatsApp Business account, we use a mobile device in whose address book only the WhatsApp contact data of those users are stored who have also been in contact with us via WhatsApp.

This ensures that every person whose WhatsApp contact data is stored in our address book has already consented to the transmission of their WhatsApp telephone number from the address books of their chat contacts in accordance with Art. 6 (1) lit. a GDPR by accepting the WhatsApp Terms of Use when first using the app on their device. A transmission of data of such users who do not use WhatsApp and/or have not contacted us via WhatsApp is therefore excluded.

For the purpose and scope of data collection and the further processing and use of data by WhatsApp, as well as your rights and setting options in this regard to protect your privacy, please refer to WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits the transfer to third parties.

In the context of the aforementioned processing, data transfers to servers of Meta Platforms Inc. in the USA may occur.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision of the European Commission.

5.8 When you contact us (e.g. via contact form or email), personal data is processed exclusively for the purpose of handling and responding to your inquiry and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your inquiry in accordance with Art. 6 (1) lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 (1) lit. b GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that no statutory retention obligations prevent deletion.

6) Data processing when opening a customer account

In accordance with Art. 6 (1) lit. b GDPR, personal data will continue to be collected and processed to the extent required when you provide it to us when opening a customer account. You can see which data is required for opening an account from the input mask of the corresponding form on our website.

Deletion of your customer account is possible at any time and can be done by sending a message to the aforementioned address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded through it have been fully processed, no statutory retention periods conflict, and we no longer have a legitimate interest in further storage.

7) Use of customer data for direct advertising

7.1 Registration for our email newsletter

If you register for our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and is used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive the newsletter after you have expressly confirmed your consent to receive the newsletter by clicking a verification link sent to the specified email address.

By activating the confirmation link, you grant us your consent to use your personal data in accordance with Art. 6 (1) lit. a GDPR. We store the IP address registered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data we collect when you register for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, which is permitted by law and about which we inform you in this statement.

7.2 Brevo

Our email newsletters and other promotional email communication are sent via this provider: Brevo GmbH, Köpenicker Str. 126, 10179 Berlin, Germany

Based on our legitimate interest in effective and user-friendly email marketing, we pass on the data you provided during registration to this provider in accordance with Art. 6 (1) lit. f GDPR, so that they can handle the mail dispatch on our behalf.

We reserve the right, based exclusively on your express consent pursuant to Art. 6 (1) lit. a GDPR, to additionally carry out a statistical evaluation of the success of mail campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. In doing so, device information (e.g., time of access, IP address, browser type and operating system) is also collected and evaluated, but not merged with other data records.

You can revoke your consent to mail tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits disclosure to third parties.

7.3 Shopify Email

Our email newsletters are sent via this provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided when registering for the newsletter to this provider in accordance with Art. 6 (1) lit. f GDPR, so that they can send the newsletter on our behalf.

Subject to your express consent pursuant to Art. 6 (1) lit. a GDPR, the provider also carries out a statistical evaluation of the success of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. In doing so, device information (e.g., time of access, IP address, browser type and operating system) is also collected and evaluated, but not merged with other data records.
You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits disclosure to third parties.

In the event of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

7.4 Cart reminders by email

If you abandon your purchase with us before completing the order, you have the option to be reminded once by email about the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your email address. Providing further data is voluntary and may be used to address you personally. For sending emails, we use the so-called double opt-in procedure, which ensures that you will only receive a notification after you have expressly confirmed your consent by clicking a verification link sent to the specified email address.

By activating the confirmation link, you grant us your consent to use your personal data in accordance with Art. 6 (1) lit. a GDPR for sending a shopping cart reminder. We store the IP address registered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later point in time. The data we collect when you register for our email notification service is used strictly for the intended purpose.

You can unsubscribe from the shopping cart reminders at any time by sending a corresponding message to the controller named at the beginning. After unsubscribing, your email address will be deleted immediately from our distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.

8) Data processing for order processing

8.1 Insofar as necessary for contract processing for delivery and payment purposes, the personal data we collect will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) lit. b GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when ordering in order to inform you personally within the scope of our statutory information obligations in accordance with Art. 6 (1) lit. c GDPR. Your contact data will be used strictly for the intended purpose of notifications about updates we owe and will only be processed by us to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.2 To fulfill our contractual obligations, we may use drop shipping by suppliers. For this purpose, we pass on your name and delivery address exclusively for the purpose of delivering the goods in accordance with Art. 6 (1) lit. b GDPR to a supplier selected by us.
Insofar as the delivery of goods that cannot be shipped as parcels (freight forwarding goods, bulky goods, etc.) is owed, we will also pass on your telephone number to the aforementioned supplier in accordance with Art. 6 (1) lit. b GDPR in the event that a delivery date needs to be coordinated by telephone in advance.

8.3 EasyReturns

For the registration and organization of returns, we use an application from the following provider: 247APPS UG (limited liability), In der Goldgrube 28, 56073 Koblenz

Via an input form, customers can retrieve their order by entering their email address and order number, register eligible items for a return, and directly generate and download a return label by providing their name and address.

The processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the efficient organization of our business processes and in customer-friendly contract management.

We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits the transfer to third parties.

8.4 Post & DHL Shipping (official)

For the preparation of shipping, we use the services of the following provider: Deutsche Post DHL Research And Innovation GmbH, Kurt-Schumacher-Str. 1, 53113 Bonn
In accordance with Art. 6 (1) lit. b GDPR, we transmit digital shipping labels with your delivery information exclusively for the purpose of processing your online order from our order processing system to the provider, who then sends them to our local printers to enable printing. Data is only transferred to the extent that it is actually necessary for the processing.

8.5 Transfer of personal data to shipping service providers

- DACHSER SE

As a transport service provider, we use the following provider: DACHSER SE, Logistikzentrum München, European Logistics, Zamilastraße 11, 81677 München, Germany

We pass on your email address and/or telephone number to the provider in accordance with Art. 6 (1) lit. a GDPR before delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent during the ordering process. Otherwise, for the purpose of delivery in accordance with Art. 6 (1) lit. b GDPR, we only pass on the recipient's name and the delivery address to the provider. The transfer only takes place to the extent that it is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- DHL

As a transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

In accordance with Art. 6 (1) lit. a GDPR, we will pass on your email address and/or telephone number to the provider before delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided you have given your explicit consent to this during the ordering process. Otherwise, in accordance with Art. 6 (1) lit. b GDPR, we will only pass on the recipient's name and the delivery address to the provider for the purpose of delivery. The transfer only takes place insofar as it is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Kühne+Nagel

As a transport service provider, we use the following provider: Kühne + Nagel AG & Co. KG, Wilhelm-Kaisen-Brücke 1, 28195 Bremen

In accordance with Art. 6 (1) lit. a GDPR, we will pass on your email address and/or telephone number to the provider before delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided you have given your explicit consent to this during the ordering process. Otherwise, in accordance with Art. 6 (1) lit. b GDPR, we will only pass on the recipient's name and the delivery address to the provider for the purpose of delivery. The transfer only takes place insofar as it is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Raben

As a transport service provider, we use the following provider: Raben Trans European Germany GmbH, Holländerstraße 11, 68219 Mannheim

In accordance with Art. 6 (1) lit. a GDPR, we will pass on your email address and/or telephone number to the provider before delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided you have given your explicit consent to this during the ordering process. Otherwise, in accordance with Art. 6 (1) lit. b GDPR, we will only pass on the recipient's name and the delivery address to the provider for the purpose of delivery. The transfer only takes place insofar as it is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Schenker

As the transport service provider, we use the following provider: Schenker Deutschland AG, Lyoner Straße 15, 60528 Frankfurt am Main, Germany

We pass on your email address and/or telephone number to the provider in accordance with Art. 6 (1) lit. a GDPR before delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Art. 6 (1) lit. b GDPR, we only pass on the recipient's name and the delivery address to the provider. The transfer takes place only to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.

Consent can be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.

8.6 Use of payment service providers (payment services)

- Apple Pay

If you choose the payment method "Apple Pay" from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing is carried out via the "Apple Pay" function of your device running iOS, watchOS, or macOS by charging a payment card stored with "Apple Pay". Apple Pay uses security functions integrated into the hardware and software of your device to protect your transactions. To authorize a payment, you must enter a code you previously set and verify via the "Face ID" or "Touch ID" function of your device.

For the purpose of payment processing, the information you provided during the ordering process, along with information about your order, is passed on to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay to carry out the payment. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the payment success.

If personal data is processed in the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR.

Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was completed successfully. Anonymization completely excludes any reference to a person. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.

When you use Apple Pay on your iPhone or Apple Watch to complete a purchase that you made via Safari on your Mac, the Mac and the authorization device communicate via an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can identify you. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to "Wallet & Apple Pay" and disable "Allow Payments on Mac".

For more information on data protection with Apple Pay, please visit the following website: https://support.apple.com/en-us/HT203027
- bancontact

One or more online payment methods from the following provider are available on this website: Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium

If you select a payment method from the provider where you pay in advance (such as credit card payment), your payment data provided during the order process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order will be passed on to them in accordance with Art. 6 (1) lit. b GDPR. In this case, your data is passed on solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- Google Pay

If you choose the payment method "Google Pay" from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), payment processing is carried out via the "Google Pay" application on your mobile device running at least Android 4.4 ("KitKat") and equipped with an NFC function, by charging a payment card stored with Google Pay or a payment system verified there (e.g., PayPal). To authorize a payment via Google Pay of more than €25, you must first unlock your mobile device using the verification method you have set up (such as facial recognition, password, fingerprint, or pattern).

For the purpose of payment processing, the information you provided during the ordering process, along with information about your order, is passed on to Google. Google then transmits your payment information stored in Google Pay to the originating website in the form of a one-time transaction number, which is used to verify that a payment has been made. This transaction number contains no information about the actual payment data of your payment methods stored with Google Pay, but is created and transmitted as a one-time valid numeric token. In all transactions via Google Pay, Google acts solely as an intermediary for processing the payment. The transaction is carried out exclusively between the user and the originating website by charging the payment method stored with Google Pay.

If personal data is processed in the described transmissions, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR.

Google reserves the right to collect, store, and evaluate certain transaction-specific information for every transaction made via Google Pay. This includes the date, time, and amount of the transaction, merchant location and description, a description of the purchased goods or services provided by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 (1) lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data, and the optimization and maintenance of the Google Pay service.

Google also reserves the right to merge the processed transaction data with additional information that Google collects and stores when you use other Google services.

The Google Pay Terms of Use can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Further information on data protection at Google Pay can be found at the following internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- Klarna

This website offers one or more online payment methods from the following provider: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method from the provider where you pay in advance (such as credit card payment), the payment data you provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order will be passed on to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data is passed on solely for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

If you select a payment method where the provider pays in advance (such as invoice or installment purchase or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative payment method).

In order to maintain our legitimate interest in determining the creditworthiness of our customers, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) lit. f GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.

In addition to provider-internal criteria, identity and credit information from the following credit reporting agencies may also be included in the decision as part of the application review in accordance with Art. 6 (1) lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Among other things, but not exclusively, address data are included in the calculation of the score values.

You can object to this processing of your data at any time by sending us a message or by contacting the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual payment processing.
- PayPal

On this website, one or more online payment methods from the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider for which you make an advance payment, the payment data you provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order will be passed on to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data is passed on solely for the purpose of processing the payment with the provider and only to the extent required for this purpose.

If you select a payment method for which we make an advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative payment method).

In order to protect our legitimate interest in determining your creditworthiness in such cases, this data will be forwarded by us to the provider in accordance with Art. 6 (1) lit. f GDPR for the purpose of a credit check. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the selected payment method can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data.

You can object to this processing of your data at any time by sending us a message or by contacting the provider. However, the provider may remain entitled to process your personal data if this is necessary for the contractual payment processing.
- PayPal Checkout

This website uses PayPal Checkout, an online payment system from PayPal that consists of PayPal's own payment methods and local payment methods from third-party providers.

When paying via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – "Pay Later" via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer takes place in accordance with Art. 6 (1) lit. b GDPR and only to the extent necessary for the payment processing.

PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or, if offered, "Pay Later" via PayPal. For this purpose, your payment data may be passed on to credit reference agencies in accordance with Art. 6 (1) lit. f GDPR, based on PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit check with regard to the statistical probability of payment default for the purpose of deciding on the provision of the respective payment method. The credit check may contain probability values (so-called score values). Insofar as score values are included in the result of the credit check, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.

If the PayPal payment method "purchase on account" is available and selected, your payment data will first be transmitted to PayPal to prepare the payment, whereupon PayPal will forward it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") for the purpose of carrying out the payment. The legal basis in each case is Art. 6 (1) lit. b GDPR. In this case, RatePay carries out an identity and credit check in its own name to determine your creditworthiness in accordance with the principle already mentioned above and passes on your payment data to credit reference agencies on the basis of its legitimate interest in determining your creditworthiness in accordance with Art. 6 (1) lit. f GDPR. A list of the credit reference agencies that Ratepay can use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

When using the payment method of a local third-party provider, your payment data will first be passed on to PayPal in accordance with Art. 6 (1) lit. b GDPR to prepare the payment. Depending on your selection of an available local payment method, PayPal will then transmit your payment data to the relevant provider in accordance with Art. 6 (1) lit. b GDPR for the purpose of carrying out the payment:

- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)

For further information on data protection, please refer to PayPal's privacy policy: https://www.paypal.com/de/legalhub/paypal/privacy-full
- Shopify Payments

This website offers one or more online payment methods from the following provider: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

If you select a payment method from the provider where you pay in advance (e.g., credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order will be passed on to them in accordance with Art. 6 (1) lit. b GDPR. In this case, your data is transferred solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

9) Online Marketing

9.1 Google AdSense

This website uses Google AdSense, a web advertising service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, i.e., text files stored on your computer that enable an analysis of your use of the website. In addition, Google AdSense also uses so-called "web beacons" (small invisible graphics) to collect information, through which simple actions such as visitor traffic on the website can be recorded, collected, and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server and stored there. This may also involve transmission to the servers of Google LLC in the USA.

Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser in the context of Google AdSense is not merged with other data from Google. The information collected by Google may be transferred to third parties if this is required by law and/or if third parties process this data on behalf of Google.
All processing operations described above, in particular the reading of information on the device used via cookies and/or web beacons, will only be carried out if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR. Without this consent, Google AdSense will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future by disabling this service in the "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

9.2 eBay Affiliate

We participate in the affiliate program of the following provider: eBay Partner Network, Inc., 2145 Hamilton Ave., San Jose, CA 95125, USA

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner pages").

To measure the success of an affiliate link, to evaluate orders generated via such a link, and to settle commission payments accordingly, the provider uses cookies and/or comparable technologies that are generally set on the partner pages and for which we are not responsible under data protection law. In doing so, the provider regularly also processes the IP address and, if applicable, further device information.

All processing described above, in particular the reading out or storing of information on the device you use, only takes place if you have given your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by using the cookie consent management options on the partner pages.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

10) Web analytics services

10.1 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, when you visit the website, Google (Universal) Analytics sets cookies that are stored as small text modules on your device and collect certain information. This information also includes your IP address, which is, however, shortened by Google by the last digits to exclude direct personal reference.

The information is transmitted to Google servers and further processed there. Transfers to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services related to website use and internet use. The IP address transmitted by your browser in connection with Google Analytics is truncated and is not merged with other data from Google. The data collected in connection with the use of Google (Universal) Analytics is stored for a period of two months and then deleted.

All the processing described above, in particular the setting of cookies on the device you are using, only takes place if you have given us your explicit consent in accordance with Art. 6 (1) (a) GDPR.
Without your consent, Google (Universal) Analytics will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please disable this service via the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with Google that ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google (Universal) Analytics can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google (Universal) Analytics uses the special feature "demographic characteristics" and can thereby create statistics that make statements about the age, gender, and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and is deleted after storage for a period of two months.

Google Signals
As an extension to Google (Universal) Analytics, Google Signals may be used on this website to generate cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 (1) (a) GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive personal data from Google, only statistics. If you wish to stop cross-device analysis, you can disable the "Personalized advertising" function in the settings of your Google account. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
For more information about Google Signals, please refer to the following link: https://support.google.com/analytics/answer/7532985?hl=en

UserIDs
As an extension to Google (Universal) Analytics, this website may use the "UserIDs" feature. If you have consented to the use of Google (Universal) Analytics in accordance with Art. 6 (1) lit. a GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

10.2 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, Google Analytics 4 does not use cookies when you visit the website, unless you explicitly consent to cookies. Instead, information about your usage behavior is collected and processed via so-called pings (small data packets sent to the host of a device). This information includes your IP address, which Google truncates by the last digits to exclude direct personal reference.

The information is transmitted to Google servers and further processed there. Transfers to Google LLC based in the USA are also possible.

Google uses the collected information on our behalf to evaluate your use of the website, compile reports on website activity for us, and provide other services related to website and internet usage. The truncated IP address transmitted by your browser within the scope of Google Analytics is not merged with other data from Google. The data collected within the scope of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, including the data transfer via "pings" and the possible setting of Google Analytics cookies, only takes place if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR.

Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with Google that ensures the protection of data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google Analytics 4 uses the special feature "demographic characteristics" and can thereby create statistics that make statements about the age, gender, and interests of site visitors. This is done through the analysis of advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and will be deleted after storage for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals may be used on this website to generate cross-device reports. If you have enabled personalized ads and have linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 (1) lit. a GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive personal data from Google, only statistics. If you wish to stop cross-device analysis, you can disable the "Personalized advertising" function in the settings of your Google account. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the "UserIDs" feature may be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 (1) lit. a GDPR, have set up an account on this website, and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection based on an adequacy decision of the European Commission.

10.3 Google Optimize

This website uses "Google Optimize", a service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

Based on "Google Analytics", the service enables a statistical evaluation of the use of new features and content of the website by playing out test variants to certain user groups. In the interest of improving the attractiveness of our website, this allows us to see which variants are preferred by users.

Google Optimize uses cookies for this purpose, i.e., small text files that are stored on your device and enable an analysis of your use of a website. The information collected by cookies about your use of the website is usually transmitted to a Google server and stored and processed there. This may also involve the transmission of information to the servers of Google LLC, based in the USA, and further processing of the information there.

All the processing operations described above, in particular the setting of cookies for storing and reading information on the device you use to access the website, only take place if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. Without your consent, Google Optimize will not be used during your use of the website. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service via the "Cookie-Consent-Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

10.4 Heatmap

This website uses the web analytics service of the following provider: Heatmap Inc., 6724 Monroe Ave, Eldersburg, Maryland, 21784, USA

Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used, such as the IP address and browser information, in order to evaluate it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. Among other things, this enables the evaluation of movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g., text entries, scrolling, clicks, and mouse-overs). Pseudonymization generally excludes direct personal reference. There is no merging with other clear data collected about you.

All processing described above, in particular the reading or storing of information on the device used, is only carried out if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie-Consent-Tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider relies on the European Commission's standard contractual clauses, which are intended to ensure compliance with the European level of data protection.

10.5 Microsoft Clarity

This website uses the web analytics service of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA

Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used, such as the IP address and browser information, in order to evaluate it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. Among other things, this enables the evaluation of movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g., text entries, scrolling, clicks, and mouse-overs). Pseudonymization generally excludes direct personal reference. There is no merging with other clear data collected about you.

All processing operations described above, in particular the reading out or storing of information on the terminal device used, are only carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

10.6 Shopify Analytics

This website uses the web analytics service of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the terminal device used, such as the IP address and browser information, in order to evaluate it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. Pseudonymization generally excludes direct personal reference. There is no merging of this data with other clear data collected about you.

All processing operations described above, in particular the reading out or storing of information on the terminal device used, are only carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

For data transfers to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

11) Retargeting/ Remarketing and Conversion Tracking

11.1 Meta Pixel

Within our online offering, we use the service "Meta Pixel" from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta")

When a user clicks on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is extended by a parameter using "Meta Pixel". This URL parameter is then, after the redirect, stored in the user's browser via a cookie that our linked page itself sets.

This enables Meta, on the one hand, to determine visitors to our online offering as a target group for the display of advertisements (so-called "Ads"). Accordingly, we use the service to display the Facebook and/or Instagram ads we place only to those users who have shown an interest in our online offering or who exhibit certain characteristics (e.g., interests in specific topics or products, determined based on the websites visited) that we transmit to Meta (so-called "Custom Audiences").

On the other hand, "Meta Pixel" allows us to track whether users were redirected to our website after clicking on an advertisement and what actions they take there (so-called "Conversion Tracking").

The data collected is anonymous to us, meaning it does not allow us to draw any conclusions about the identity of the users. However, the data is stored and processed by Meta, so a connection to the respective user profile is possible, and Meta can use the data for its own advertising purposes.

All processing operations described above, in particular the setting of cookies for reading information on the device used, are only carried out if you have given us your explicit consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transmitted to a Meta server and stored there; in this context, a transfer to servers of Meta Platforms Inc. in the USA may also occur.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

11.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the pages you visit. The information collected in this process generally also includes your IP address.

Further data processing only takes place if you have consented to Google linking your internet and app browsing history with your Google account and using information from your Google account to personalize ads that you view on the web. If you are logged in to Google during your visit to our website, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form audiences. As part of the use of Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC in the USA.

All the processing described above, in particular the setting of cookies for reading information on the device you are using, is only carried out if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please disable this service in the “Cookie Consent Tool” provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Details on the processing initiated by Google and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11.3 Microsoft Advertising

This website uses retargeting technology from the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

This makes it possible to specifically address visitors to our website with personalized, interest-based advertising who have already shown interest in our shop and our products. The advertising material is displayed on the basis of a cookie-based analysis of previous and current usage behavior.

In the case of retargeting technology, a cookie is stored on your computer or mobile device to collect pseudonymized data about your interests and thus tailor advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. This way, you are shown advertising that is highly likely to match your product and information interests.

All of the processing described above, in particular the setting of cookies for reading information on the device you are using, is only carried out if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie-Consent-Tool” provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision of the European Commission.

11.4 Pinterest retargeting pixel

This website uses retargeting technology from the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

This makes it possible to specifically address visitors to our website with personalized, interest-based advertising who have already shown interest in our shop and our products. The advertising is displayed on the basis of a cookie-based analysis of previous and current usage behavior.

In the case of retargeting technology, a cookie is stored on your computer or mobile device to collect pseudonymized data about your interests and thus tailor advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. This way, you are shown advertising that is highly likely to match your product and information interests.

All of the processing described above, in particular the setting of cookies for reading information on the device you are using, is only carried out if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie-Consent-Tool” provided on the website.

11.5 Google Ads conversion tracking

This website uses the online advertising program "Google Ads" and, within the scope of Google Ads, conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

We use the Google Ads offering to draw attention to our offers on external websites with the help of advertising materials (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We pursue the goal of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your device. These cookies generally lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information collected with the help of the conversion cookie, which also includes your IP address, is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

In the context of the use of Google Ads, personal data may also be transferred to the servers of Google LLC. in the USA.

Details on the processing triggered by Google Ads conversion tracking and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in from Google available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

In order to address users whose data we have received in the context of business or business-like relationships with even more targeted advertising, we use a customer match function within the framework of Google Ads. For this purpose, we transmit one or more files with aggregated customer data (mainly email addresses and telephone numbers) electronically to Google. Google does not gain access to plaintext data; instead, the information in the customer files is automatically encrypted during the transmission process using a special algorithm. The encrypted information can then only be used by Google to assign it to existing Google accounts that the data subjects have set up. This enables personalized advertising to be played out across all Google services linked to the respective Google account.

The transmission of customer data to Google only takes place if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke this consent at any time with effect for the future. Further information on Google's data protection measures with regard to the customer match function can be found here: https://support.google.com/google-ads/answer/6334160?hl=en&ref_topic=10550182
Google's privacy policy can be viewed here: https://business.safety.google/intl/en_us/privacy/ and https://www.google.com/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

11.6 Google Ads conversion tracking without cookies

This website uses the online advertising program "Google Ads" and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

We use the Google Ads offering to draw attention to our offers on external websites with the help of advertising materials (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

This website uses Google Ads conversion tracking exclusively without the use of cookies, which means that the service never sets cookies on your device.

Instead, the local storage of your browser is used to store an individual ID assigned by Google, which enables an analysis of your use of the website. For this purpose, certain user information including your IP address is processed via the ID.

The ID is set when a user clicks on an ad served by Google. If the user visits certain pages of this website, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information collected in this way is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag.

However, you do not receive any information that allows users to be personally identified. In the context of using Google Ads, personal data may also be transferred to the servers of Google LLC in the USA. Details on the processing triggered by Google Ads conversion tracking and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

Insofar as the information collected relates to a person, the processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the statistical evaluation of the success of our advertising campaigns.
Google's privacy policy can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

11.7 Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads offer to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google Adwords). We can determine, in relation to the data of the advertising campaigns, how successful the individual advertising measures are. We thereby pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad served by Google. Cookies are small text files that are stored on your device. These cookies typically expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information collected using the conversion cookie, including your IP address, is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that could be used to personally identify users. As part of the use of Google Ads, personal data may also be transferred to the servers of Google LLC in the USA.

Details on the processing triggered by Google Ads conversion tracking and on how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of cookies for reading information on the device used, is only carried out if you have given us your explicit consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in from Google available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

Please note that certain functions of this website may not be available or may be limited if you have disabled the use of cookies.
Google's privacy policy can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection standards on the basis of an adequacy decision by the European Commission.

11.8 Microsoft Advertising Universal Event Tracking

This website uses conversion tracking technology from the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

For the use of Universal Event Tracking, a tag is placed on every page of our website that interacts with the conversion cookie set by Microsoft. This interaction makes user behavior on our website traceable and sends the information collected in this way to Microsoft. The purpose of this is to statistically record and evaluate certain predefined goals such as purchases or leads in order to make the targeting and content of our offers more tailored to interests. The tags are never used for the personal identification of users.

All processing operations described above, in particular the setting of cookies for reading information on the device you are using, are only carried out if you have given us your express consent in accordance with Art. 6 Para. 1 lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

11.9 Pinterest Tag Conversion Tracking

This website uses the conversion tracking technology of the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

If you have reached our website from an advertisement on the provider's domain, the success of the advertisement can be traced with the help of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).

For this purpose, certain device and browser information, including possibly your IP address, is read out via the tracking technology in order to record and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, visits to product pages). This enables the creation of statistics about user behavior on our website after being redirected from an advertisement, which we use to optimize our offering.
All processing operations described above, in particular the setting of cookies for reading information on the end device you are using, are only carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

11.10 TikTok Pixel

This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

If you have reached our website from an advertisement on the provider's domain, cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests) can be used to trace the success of the advertisement.

For this purpose, certain device and browser information, including possibly your IP address, is read via the tracking technology in order to record and evaluate user actions predefined by us (e.g., completed transactions, leads, search queries on the website, visits to product pages). This enables the creation of statistics about user behavior on our website after being redirected from an advertisement, which we use to optimize our offering.

All processing operations described above, in particular the setting of cookies for reading information on the end device you are using, are only carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

12) Page functionalities

12.1 Judge.me

On our website, graphic elements of the following provider are integrated to display external customer reviews and/or an externally awarded quality seal: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

When you visit a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed in this context, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the attractive design of our website.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

In the event of data transfer to the provider's location, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

12.2 Shopauskunft

On our website, graphic elements from the following provider are integrated to display external customer reviews and/or an externally awarded seal of approval: ShopAuskunft GmbH, Kohlgartenstraße 11-13, 04315 Leipzig

When you access a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed in this context, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the attractive design of our website.

12.3 ShopVote graphics

On our website, graphic elements from the following provider are integrated to display external customer reviews and/or an externally awarded seal of approval: Blickreif GmbH, Schulstraße 46, 80634 Munich, Germany

When you access a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed in this context, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the attractive design of our website.

12.4 Trustami trust seal

On our website, graphic elements from the following provider are integrated to display external customer reviews and/or an externally awarded seal of approval: Trustami GmbH, Schröderstraße 5, 10115 Berlin, Germany

When you access a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers to load the elements properly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

If personal data is processed in this context, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.

12.5 Google Maps

This website uses an online map service from the following provider: Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

Google Maps is a web service for displaying interactive (land) maps to visually present geographical information. Through the use of this service, our location is shown to you and any approach is facilitated.

Already when you access the subpages in which the Google Maps map is integrated, information about your use of our website (such as your IP address) is transmitted to Google's servers and stored there; this may also involve transmission to the servers of Google LLC in the USA. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not wish the assignment to your profile at Google, you must log out before activating the button. Google stores your data (even for non-logged-in users) as usage profiles and evaluates them.

The collection, storage, and evaluation are carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of Google's legitimate interest in displaying personalized advertising, market research, and/or the needs-based design of Google websites. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google in the context of using Google Maps, there is also the option to completely deactivate the Google Maps web service by disabling JavaScript in your browser. Google Maps and thus also the map display on this website can then no longer be used.

Insofar as legally required, we have obtained your consent in accordance with Art. 6 (1) lit. a GDPR for the aforementioned processing of your data. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the aforementioned possibility for making an objection.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/

12.6 Google Web Fonts

This page uses web fonts from the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly and establishes a direct connection to the provider's servers. In doing so, certain browser information, including your IP address, is transmitted to the provider.

Data may also be transmitted to: Google LLC, USA

The processing of personal data in the course of establishing a connection with the font provider is only carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service via the “Cookie-Consent-Tool” provided on the website. If your browser does not support web fonts, a standard font from your computer will be used.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/

12.7 - Cloudflare Turnstile

On this website we use the CAPTCHA service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA

The service checks whether an input is made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks and similar automated malicious access. To ensure that an action is taken by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the device used, detection data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider's servers for evaluation.

The legal basis is our legitimate interest in determining individual personal responsibility on the internet and avoiding abuse and spam in accordance with Art. 6 (1) lit. f GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.
- Google reCAPTCHA

On this website, we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA.

For the visual design of the captcha window, the provider uses "Google Fonts", i.e., fonts loaded by Google from the internet. No processing of information other than the above, which is already transmitted to Google via the ReCaptcha functionality, occurs in this context.

The service checks whether an input is made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider's servers for evaluation. Cookies, i.e., small text files stored in the browser of the end device, may be used in this process.

If the processing described above is based on cookies, these are only set if you have given us your explicit consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by disabling this service in the "Cookie-Consent-Tool" provided on the website.

If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual personal responsibility on the internet and avoiding misuse and spam in accordance with Art. 6 (1) lit. f GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision of the European Commission.

13) Tools and Miscellaneous

Cookie-Consent-Tool

This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" is displayed to users when the page is called up in the form of an interactive user interface, on which consent for certain cookies and/or cookie-based applications can be granted by ticking a box. By using the tool, all cookies/services requiring consent are only loaded if the respective user has given corresponding consent by ticking the box. This ensures that such cookies are only set on the respective user's end device if consent has been granted.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed in this process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Another legal basis for the processing is Art. 6 (1) lit. c GDPR. As the data controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user's consent.

Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

14) Rights of the data subject

14.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) against the controller regarding the processing of your personal data, whereby reference is made to the cited legal basis for the respective conditions for exercising these rights:

  • Right of access pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Art. 16 GDPR;
  • Right to erasure pursuant to Art. 17 GDPR;
  • Right to restriction of processing pursuant to Art. 18 GDPR;
  • Right to notification pursuant to Art. 19 GDPR;
  • Right to data portability pursuant to Art. 20 GDPR;
  • Right to withdraw consent granted pursuant to Art. 7 (3) GDPR;
  • Right to lodge a complaint pursuant to Art. 77 GDPR.

14.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF A BALANCING OF INTERESTS PURSUANT TO OUR PREVAILING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING OF THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS PERMITTED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING OF THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

15) DURATION OF STORAGE OF PERSONAL DATA

THE DURATION OF THE STORAGE OF PERSONAL DATA IS MEASURED ACCORDING TO THE RESPECTIVE LEGAL BASIS, THE PURPOSE OF PROCESSING AND – IF APPLICABLE – ADDITIONALLY ACCORDING TO THE RESPECTIVE STATUTORY RETENTION PERIOD (E.G. COMMERCIAL AND TAX RETENTION PERIODS).

WHEN PROCESSING PERSONAL DATA ON THE BASIS OF EXPLICIT CONSENT PURSUANT TO ART. 6 PARA. 1 LIT. A GDPR, THE AFFECTED DATA IS STORED UNTIL YOU WITHDRAW YOUR CONSENT.

IF STATUTORY RETENTION PERIODS EXIST FOR DATA THAT IS PROCESSED WITHIN THE FRAMEWORK OF LEGAL TRANSACTIONS OR SIMILAR OBLIGATIONS ON THE BASIS OF ART. 6 PARA. 1 LIT. B GDPR, THIS DATA IS ROUTINELY DELETED AFTER THE EXPIRY OF THE RETENTION PERIODS, PROVIDED IT IS NO LONGER REQUIRED FOR THE FULFILLMENT OF THE CONTRACT OR THE INITIATION OF THE CONTRACT AND/OR WE NO LONGER HAVE A LEGITIMATE INTEREST IN FURTHER STORAGE.

WHEN PROCESSING PERSONAL DATA ON THE BASIS OF ART. 6 PARA. 1 LIT. F GDPR, THIS DATA IS STORED UNTIL YOU EXERCISE YOUR RIGHT TO OBJECT PURSUANT TO ART. 21 PARA. 1 GDPR, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

WHEN PROCESSING PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING ON THE BASIS OF ART. 6 PARA. 1 LIT. F GDPR, THIS DATA IS STORED UNTIL YOU EXERCISE YOUR RIGHT TO OBJECT PURSUANT TO ART. 21 PARA. 2 GDPR.

Unless otherwise specified in the other information in this statement regarding specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.

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